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waterSmart Program

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waterSmartSM is a water conservation education program initiated by the Cobb County-Marietta Water Authority (CCMWA) in 2000. CCMWA is a regional public utility that provides wholesale potable water to customers in Cobb County, Paulding County, and parts of Cherokee, Fulton and Douglas Counties. It is the second largest supplier of potable water in Georgia. The mission of waterSmart is to educate citizens throughout their service area about the value of water and the importance of indoor and outdoor water conservation and to encourage sustainable, year-round conservation, regardless of climate conditions.

In 2005 Cobb County Water System became a partner in the waterSmart program to ensure residents had access to conservation information and materials. The programs and materials created through the waterSmart education program are available to all of CCMWA’s wholesale customers and the citizens they serve.

The waterSmart program sponsors three contests each year to give students at all grade levels an opportunity to learn about water conservation and the value of water.


Adventures with Tappy Turtle and Allatoona Ally Coloring Book Contest

*Entries will be accepted starting Fall 2018*

Annually, waterSmart invites Cobb County 4th and 5th-grade students to draw their best picture of Tappy Turtle – Cobb County’s Water Efficiency program’s mascot and Allatoona Ally- Allatoona Lake’s friendly fish mascot conserving water! Tappy and Ally love sharing their knowledge about saving water and love helping students spread that message through the coloring book. Each year 12 winning entries based on creativity, artistic ability, and water saving tips are published in the Adventures with Allatoona Ally and Tappy Turtle Coloring Book. Download the rules and application here.

Be sure to visit Tappy Turtle’s Facebook Page for pictures of last year’s event or DOWNLOAD THE 2018 COLORING BOOK HERE.[PDF]

For additional information on the Allatoona Ally & Tappy Turtle Artist Challenge, please email WaterEfficiency@cobbcounty.org or call 770-419-6303.

The illustration by Emma Holland at Due West Elementary was selected as the cover art for the 13th Anniversary Edition of the “Allatoona Ally & Tappy Turtle” coloring book 2018.

2018 Allatoona Ally Coloring Book Contest Winners

Pictured in photo: Cobb students along with Cobb School Board Vice Chair, David Chastain and Laura LaQuaglia, Supervisor, Learning Design and Visual Arts for Cobb Schools.

waterSmart waterArt Calendar Contest

*Entries will be accepted starting Fall 2018*

waterSmart waterArt is an artistic competition created for 6th, 7th, and 8th-grade students in Cobb County. This unique competition allows students to answer the question, “What is the value of water?” through their own creative expression. The competition opens in the fall every year and culminates with an art show and calendar release in November. Download the rules and application here.

For additional information on the Allatoona Ally & Tappy Turtle Artist Challenge, please email waterefficiency@cobbcounty.org or call 770-419-6303.


2018 calendar cover

H2O in HD PSA Competition

*Entries will be accepted starting early 2019*

H2O in HD is a psa video contest for Cobb and Paulding County High School students. Students can work independently or in teams with schoolmates to create a 30-60 second video public service announcement showcasing the value of water and importance of water conservation. The finalists’ videos are premiered each spring, and the top three entries receive cash prizes - with half of the prize money going to the winning student or team of students and half to their schools - $500 for 1st place, $300 for 2nd place and $100 for 3rd place.

If you have any questions regarding the program, please call 770-419-6303 or email me at waterefficiency@cobbcounty.org.